Coastal Cantina

Coastal Cantina was a new restaurant concept developed from the ground up with my wife. The goal was to establish a complete brand identity that felt welcoming, established, and cohesive from day one. I led the creative direction, including naming, identity, menus, campaigns, and visual systems. A late-70s coastal influence shaped the look and feel of the brand. Handwritten typography referenced beachfront food culture while remaining intentional and controlled. I worked with a design intern on production execution and rollout. The result was a fully realized restaurant brand built to scale.